
What In The World is
Laugh About It?
Laugh About It is the brainchild of professional comedian David Cornel. David has performed across North America since 1995, appearing on Comedy At Club 54, The Comedy Channel, The Comedy Network and more. He wrote for Mike Bullard and is a published cartoonist with ECW Press. David has also been published in greeting cards sold across the US, newspapers and across social media. In 2010, after moving back to Toronto from Los Angeles, David dedicated his career to fundraising shows in an effort to raise money and awareness for food banks across Ontario. After learning how limiting marketing for small businesses was while trying to promote his events, David created the first variation of Laugh About It as a

spoof local newspaper. In it he advertised his shows, his sponsors and the charities he worked with. The paper was a huge success and helped David sell out shows, draw valuable attention to his sponsors and highlight the plight of food banks across the province.
​
In 2020 David took on a new career. Remembering the difficulties he experienced when trying to find effective marketing for his fundraising shows, he decided to dedicate himself to finding a way to bring quality marketing to small businesses that was affordable and effective. During the lockdown David took the extra time to deeply study how large corporations spent their advertising dollars and how he could create the same effective strategies for a lot less money. His in-depth studies made him realize that he already had the solution and had been using it successfully for decades. Laugh About It was born.
Instead of continuing with a black and white spoof newspaper, David decided to create a funny, made-up local magazine that would feature original "local" stories in full colour every month. The first magazine was released in November of 2021 in Dufferin County and following that in Niagara Region in October 2022. Since then hundreds of thousands of people have picked up Laugh About It Magazine in waiting rooms in both areas and been thrilled by the original, funny, made-up stories. Our readers love it because it’s a pleasant distraction from the trials of their day, and puts a smile on their face. Our advertisers love it because it helps them reach out to their potential customers in a way that’s unique, engaging and effective.
David is proud to be the Marketing Director on the Networking Now Niagara Board of Directors.

.png)

